About Miele

What does it take for a family-run company to become world market leader in the premium domestic appliance segment? It takes more than offering average products, run-of-the-mill service or short-sighted actions. It also requires the aspiration to do it forever better and to be forever better. This stance accounts for a good working environment at Miele and the success of our products. Our colleagues can rest assured that those who live up to our standards of quality and professionalism grow personally and professionally. No matter if they are apprentices or managers.

Make our claim your challenge - whether in Gütersloh, Melbourne or Singapore! Become one of more than 23,000 Miele employees in 50 countries around the world who are committed to making our products even better every day - and help us to expand our innovation leadership.

We are seeking for a local Marketing Manager to join our Miele Professional B2B team in Vantaa, Finland

MARKETING MANAGER

to manage and support marketing activities in a wide range of industries in the areas of laundry, dishwashing, medical, dental and laboratory technology.

Your Key Responsibilities:

• Execute regional marketing strategy aligned with corporate objectives

• Administer and allocate local marketing budget, and manage local product offerings and content production independently or through agencies

• ·       Coordinate go-to-market planning, product information updates, local trade shows, and digital marketing initiatives

• ·       Oversee search engine advertising (SEA) and localize regional content

• ·       Support sales and service teams with necessary marketing assets

• ·       Collaborate with global and regional teams to align product strategy and initiatives

• ·       Manage internal and external communications related to product range and strategy, and coordinate marketing campaigns and materials locally

• ·       Administer and maintain the local website and webshop, ensuring digital content accuracy and relevance

Your Personal Attributes:

• Operational mindset with strong execution skills

• Proactive, forward-thinking, and capable of managing multiple stakeholders

• Customer-oriented with excellent collaboration and communication skills

• Premium presentation skills

• Execution Skills: Ability to effectively implement marketing strategies and campaigns, ensuring that projects are delivered on time and within budget while maintaining quality

• Proactive Approach: A tendency to take initiative and seek opportunities for lead generation and sales growth, rather than waiting for direction

Your Qualifications:

• Bachelor’s degree in marketing or a related field

• Strong marketing experience (B2B) with an operative focus

• Coordinating local needs with regional strategies

• Fluency in Finnish and good communication skills in English, knowledge of Swedish and German are considered as an advantage

• Experience with Google Ads, LinkedIn, META etc.

• Experience working in a matrix organization and project management is beneficial

• Familiarity with SAP and product management is beneficial

What We Offer:

• A versatile and challenging role

• Competitive benefits and motivated organization

• Local and international colleagues and environment

• A positive working atmosphere

• Flexible and autonomous working conditions

How to apply 

• Please submit your application and CV including your salary request via www.arespartners.fi  under the “Vacancies” by 11 January, 2026.  

• For inquiries regarding this position, please contact Arespartners’ Senior Consultant Jarmo Virtanen at +358 40 560 9585. He is available preferably on Monday, 29 December, and Monday, 5 January, between 14:00 and 16:00 (EET).